WHAT IF
LEGAL PROFESSIONALS
COULD OUTPACE AUTOMATION AND LEARN TRANSFERABLE SKILLS AT THE SAME TIME?

THE CLIENT

 THE CHALLENGE 

The legal sector in the UK is undergoing massivetransformation, not only due to automation and technology, but also due to shifting policy and dramatic work culture stagnation.

 THE IMPACT 

A strategic new service was integrated into the product roadmap. 
 

New internal innovation processes where adopted based on the process trialled during this project. 
 

 THE PROCESS 

The legal sector in the UK is undergoing massive transformation, not only due to automation and technology, but also due to shifting policy and dramatic work culture stagnation.

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Working with LEXIS NEXIS and THOUGHTWORKS, developed a Human-centred strategy based on in-depth ethnographic research and service design. A strategic pivot was created with a potential new selection of digital products to offer to their existing client base.

 THE DISCOVERY (RESEARCH) 

Through a blend of enthnographic, expert interviews and desk research - deep opportunities for radical improvement surfaced

 INTERVIEWS 

 MARKET SIGNALS 

 STAKEHOLDER MAPPING 

 USER MAPPING 

 JOURNEY MAPPING AND PAINPOINTS 

 THE OPPORTUNITY DEFINED 

Once we became to cluster insights and synthesise them, a clear opportunity human-centred opportunity could be articulated. 

 THE STRATEGY DESIGNED 

With a clear strategy in place we were able to begin the
co-creation of what a preferrable future for Lexis Nexis 
may look like. 

SHIFT IN LONG TERM TARGET USERS

ORGANISATIONAL REDESIGN 

SERVICE STRATEGY 

 THE CONCEPT DELIVERED 

Through a series of ideation methods, including speculative future scenario planning and implication based backcasting we developed a clear concept which was adopted into the longterm product roadmap. 

 THREE NEW SERVICE FEATURES 

 ONE - TRACABLE UPSKILLING 

 TWO - PREDICTIVE DATAMAPPING 

 THREE - GAMIFIED USER-DRIVEN FORUM 

 IMPROVED END-TO-END USER JOURNEY 

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